This Privacy Policy explains how Barker Dental Care (“we”, “our”, or “us”) collects, uses, stores and protects your personal information when you use our website or contact our practice.
We are committed to protecting your privacy and handling your personal data transparently and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Barker Dental Care9 Barnes Lane
Sarisbury Green
Southampton
SO31 7DA
Phone: 01489 572308
Email: info@barkerdentalcare.co.uk
Website: www.barkerdentalcare.co.uk
2. What Information We Collect
We may collect and process the following personal data:
Information you provide directly
- Name
- Email address
- Telephone number
- Appointment enquiry details
- Treatment interests
- Any information submitted through contact forms
Automatically collected informationWhen you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited
- Website usage data through cookies and analytics tools
3. How We Use Your Information
We use your personal data to:
- Respond to enquiries
- Arrange consultations and appointments
- Provide dental services
- Improve our website and services
- Send marketing communications where consent has been provided
- Maintain website security and performance
- Comply with legal and regulatory obligations
4. Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases:
- Consent – where you opt in to marketing communications
- Contract – to provide requested services or appointments
- Legitimate interests – for website administration and service improvement
- Legal obligation – where required by law or healthcare regulations
5. Marketing Communications
If you consent, we may send you information about:
- Dental treatments
- Practice news
- Offers and promotions
You can withdraw your consent at any time by:
- Clicking the unsubscribe link in emails
- Contacting us at info@barkerdentalcare.co.uk
6. Cookies
Our website may use cookies and similar technologies to:
- Improve website functionality
- Analyse visitor behaviour
- Enhance user experience
You can manage or disable cookies through your browser settings.
7. Sharing Your Information
We do not sell your personal data.
We may share information with:
- Website hosting and IT providers
- Practice management software providers
- Marketing service providers
- Regulatory or legal authorities where required
All third parties are required to keep your information secure and confidential.
8. Data Security
We take appropriate technical and organisational measures to protect your personal data against:
- Unauthorised access
- Loss
- Misuse
- Disclosure
- Alteration or destruction
9. How Long We Keep Your Data
We retain personal information only for as long as necessary:
- To fulfil the purposes collected for
- To comply with legal, tax, regulatory, or professional obligations
Healthcare records may be retained in accordance with NHS and dental regulatory guidance.
10. Your Rights
Under UK data protection law, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent
- Request transfer of your data
- Lodge a complaint with the Information Commissioner’s Office (ICO)
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Any updates will be published on this page with a revised “Last updated” date.
13. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Barker Dental Care
9 Barnes Lane
Sarisbury Green
Southampton
SO31 7DA
Phone: 01489 572308
Email: info@barkerdentalcare.co.uk
